Please remember that the feed is not just endless announcements of new photoshoots, but also not endless coffee photos (after all, we are adult workers).
Here are specific content directions that should be in your feed:
- Lifestyle and storytelling/expertise: what the model's life is like, what's happening, how she handles it, what she's knowledgeable about, what her hobbies are...
- Values: what's important to the model, how she feels about her members, creating content...
- Behind the scenes: the most underrated type of content that often gets neglected. Yet, THIS is what shows your effort in creation, highlights the value, and warms up the audience before announcements!
- Sexual tension: Make sure to sprinkle your feed with captivating/charming posts that showcase your sexuality, fantasies, lust, confidence, etc. This should be rare but hit the right emotional notes with members.
- Direct sales: Warm-up posts leading to sales, announcements of new services with prices, new material announcements. Always emphasize the uniqueness of the product, its price, and exactly what the member is paying for.
The percentage of this mix in your content plan depends on your page.
Test different combinations and find the right approach for your specific page.
Don’t forget:
- Consistency in posting!!
- Post navigation with links to important publications
- Introductory post about who you are, what you do, why you’re here, and why it’ll be great with you (your unique selling proposition as a model)
- Attention-grabbing profile description
- Stories (covering the same topics as your posts, stories are great for selling anything, give it a try)
- Cross-referencing between posts and mass messages
- Provide exclusive content that subscribers can’t find anywhere else. Don’t turn your page into a copy of Instagram/Porhub/other content platforms. If you have unique content, it becomes an additional tool for member retention.
Everything should complement and sell one another.